Children’s Miracle Network Essay Sample

The intent of this paper is to present a undertaking proposal. I will foremost get down placing the undertaking followed by the cardinal elements that will be included in the undertaking proposal. First. I will province the type of undertaking and place the concern job it will work out. Second. I will present three major deliverables of the undertaking. Third. I will measure the impact of non making the undertaking every bit good as three major hazards of making it. Fourth. I will delegate measurement standards for each deliverable that will be used in the undertaking. And last. I will give estimations sing the cost and timeline involved with the undertaking. Undertaking Designation

The undertaking that I have chosen is a fundraiser for the Children’s Miracle Network in Georgia. For many old ages the Children’s Miracle Network has used the construct of a torch relay to acquire individuals both inside and outside the medical field to assist raise consciousness. financess. and resources for the Children’s Miracle Network. The relay design for the Atlanta market will affect 3 yearss which will be convened over a weekend period and will include an gap ceremonial. important break points each twenty-four hours. an stoping ceremonial each twenty-four hours. and a concluding shutting ceremonial that will reason the torch relay. The relay will take topographic point in the autumn month of October over the 3rd weekend. These day of the months are chosen impart because this weekend on record tends to be the driest of the twelvemonth. ( Average Temperatures For Atlanta. 2011 )

The fiscal aim of the torch relay will be to raise financess for the Atlanta Children’s Miracle Network. The financess raised through this venture will travel toward research every bit good as enhance the services that kids receive locally. Undertaking Deliverables

In order to reply this subdivision. I will first get down with specifying undertaking deliverables. When get downing the initial phases of a undertaking. ends need to be defined. Once the ends are determined so the overall range of the undertaking can get down to organize. It is impossible to specify your deliverables if the undertaking director doesn’t know what the stakeholders. terminal users. or the client wants. ( Scheid. 2010 ) Once the ends of a undertaking have clearly been defined so the procedure or processs will be outlined and the undertaking deliverables will be defined. Deliverables should besides be prioritized based on undertaking elements and include realistic timelines based on definition and importance. ( Scheid. 2010 ) To find undertaking deliverables the undertaking director must first expression at the undertaking in footings of what is the intent of the undertaking? What are the assorted degrees that will necessitate blessing during the undertaking? Is the overall end tangible or intangible? Will the undertaking require many degrees of work prior to completion? Jumping the procedure of specifying ends to detect your undertaking direction deliverables can ensue in undertaking pandemonium or failure. ( Scheid. 2010 ) With all this in head. the deliverables for the torch relay undertaking are shown in Table 1. Table 1Children’s Miracle Network Torch Relay Deliverables Deliverables

Fundss Raised in Specified Amount
Organizational Statement Declaration
Database of All Entities Involved in Project
With all this in head. the first inquiry to reply sing the torch relay for the Children’s Miracle Network is to inquire what the intent of the undertaking is. The chief intent of the torch relay is to raise financess for research and enhance services. So the chief touchable deliverable end is to raise $ 2. 250. 000 or a gloss of an overall net income in Georgia. Once a deliverable is established. the undertaking director will so split countries that need to be defined and focused upon. These are known sub deliverables. A bomber deliverable under net income will be specific programs of action for how. when. and where the net income will be made from the torch relay. An extra bomber deliverable will be created by the fundraising section of the torch relay in order to set up on-going dealingss with all those who wish to donate to the cause after the torch relay has concluded for this peculiar twelvemonth.

The 2nd deliverable of the torch relay will be in coordination with selling to accomplish sharing the overall statement of the organisation. ( Fund-raising. 2012 ) The statement “with your aid we will go on to do miracles happen” fundamentally portions the deliverable that the Children’s Miracle Network is working toward. “making miracles happen” . ( About The Torch Relay. 2012 ) Geting the word out or making images that become synonymous with the Children’s Miracle Network will be delivered via organized statements. declarations. and ocular constructs throughout the selling and public dealingss run. Sub deliverables will be organized harmonizing to media mercantile establishments locally. The US Census Bureau estimation for the population of the State of Georgia for 2011 was over 9 million individuals populating in the province. ( State and County Quick Facts. 2012 ) Each media mercantile establishment will hold the agencies of finalising studies to demo the effectivity of all attempts. All attempt toward selling and sharing the overall message of the Children’s Miracle Network is an of import deliverable to the overall construction of the organisation.

The 3rd deliverable of the torch relay event will be to hold an organized database of all entities involved in the executing of the undertaking. The importance of this list is unmeasurable. The list will be used to keep and develop on-going dealingss with all entities sing enterprises with which the Children’s Miracle Network chooses to indulge. In add-on to keeping dealingss. the database will assist to set up future dealingss as good. Sub deliverables will be created that will concentrate on development. finance. selling and public dealingss. contractor dealingss. production. voluntary direction. and human resources. Impact of Not Doing Project

The obvious impact of non making the torch relay undertaking in the State of Georgia will be to lose out on the chance to raise needful financess for children’s health care plans in the province. By non forming the torch relay each twelvemonth the Children’s Miracle Network would lose out on the successful manner in which they demonstrate the value and impact of their plans to assorted individuals in demand and organisations across the State of Georgia. The overall message of the Children’s Miracle Network holds the potency of sharing its message with 9 million individuals populating in the province of Georgia. If merely 1 % of the individuals populating in the State of Georgia respond to selling attempts with a contribution of a $ 5. a possible $ 450. 000 could be raised for the three twenty-four hours event. This is 20 % of the overall end for the 3 twenty-four hours event.

After old ages of put to deathing and forming the torch relay in the State of Georgia taking to non put to death the fundraiser will hold a important impact on the Children’s Miracle Network’s fiscal resources. The chance that the Children’s Miracle Network would hold to scramble to raise needful financess sing the plans that it supports would be a world within the first twelvemonth of non making the relay. This would intend that individuals and organisations that depend upon these resources would hold to happen support elsewhere in a short period of clip. This would include 5 major children’s infirmaries in the State of Georgia whose budgets have benefitted up to $ 400. 000 per twelvemonth from the torch relay event. ( About The Torch Relay. 2012 )

In add-on to the fiscal benefits to children’s attention in the State of Georgia. the facet of societal impulse and consciousness that the torch relay brings sing the resources and services available to those in demand would be limited or perchance eliminated from certain. if non most. communities. The impulse that is gained from such an emotional event frequently allows a development section to construct upon the sensitiveness to the overall cause. This impulse helps to raise extra financess for the organisation both during and after the event.

And last. it is really of import to keep stakeholder support within and throughout the dealingss of an organisation. Stakeholder dissatisfaction can greatly impact an organisation and its overall end. I will discourse this further in the following subdivision under the organization’s repute. But those who are affected by non take parting in the torch relay would be the undertaking director. undertaking squads developed. patrons. donees of services. and the company as a whole. Canceling the torch relay for the Children’s Miracle Network could really good loose stakeholder support for the organisation in general. In such financially hard times most non net incomes can non afford such a loss. Major Hazards Associated

In my sentiment the most evident hazard associated with forming such a big and involved event is the fiscal hazards taken by the organisation. Events and undertakings require a big sum of support. If events are non administered with attention. this may impact the sum of fiscal support that may be received. ( Particular Events. 2012 ) If the overall sum of financess is non received due to miss of participants. partnerships. or sponsorship so the overall end of the torch relay may non be met and all who are to be receivers of the gathered financess will non have the sensed support from the undertaking.

Second. a torch relay undertaking will necessitate the Children’s Miracle Network to be sensitive to issues of liability on many degrees. I will portion a few illustrations of these issues. First is the hazard of hurt to employees. voluntaries. individuals who attend the events. and so on who may go injured during the event. ( Particular Events. 2012 ) There are several other signifiers of hurt that do non include bodily harm but involve the procedures of the event such as contractual death and workers compensation. The mean event coverage includes bodily hurt. personal and advertising hurt. merchandise completion. belongings harm. and medical. ( Particular Events. 2012 ) When forming a undertaking such as a torch relay the mean costs of insurance will depend upon the overall bundle put together but the minimal coverage should include $ 1 million liability coverage which tends to be $ 1 for a $ 100 of exposure. In add-on to liability insurance. because the event will be held outdoors the organisation should buy the extra coverage of conditions breaks. This type of insurance is known as “business break insurance. ” ( Particular Events. 2012 ) Business break insurance tends to cover rain. blizzards. work stoppages. temblors and other calamities. ( Particular Events. 2012 )

And last. repute hazards exist when forming a big undertaking such as a torch relay. Each stakeholder holds great outlooks for the overall end to be met and hopefully exceeded upon. The Children’s Miracle Network’s attempt to form such a big undertaking in times of economic strain. to both corporate entities every bit good as persons in society. takes great hazard in forming the torch relay. If the overall end is non met so Children’s Miracle Network may happen itself in debt and the organization’s repute can be damaged. Many organisations consider their greatest plus to be their good name or repute and this is particularly true in cognition based organisations such as professional service houses and the medical industry. ( Harrison. 2012 ) The chief benefits of a good repute are described in Table 2.

Table 2Benefits of Good Repute
* Customer penchant in making concern with you when other companies’ merchandises and services are available at a similar cost and quality * Your organisation holds value in the fiscal market place * Hold Stakeholder support for your organisation in times of contention

( Harrison. 2012 )
The construct of repute is intangible but research has shown that an organization’s repute can increase the organization’s worth and give a competitory advantage. In decision. the hazard of non accomplishing the overall ends of the torch relay undertaking can hold permanent effects on the Children’s Miracle Network’s repute and may lose stakeholder support. Deliverables Criteria Measurement

In general the deliverables chosen for the torch relay are seeable. capable of being tested. and will be utile as the Children’s Miracle Network strives toward farther undertakings in the hereafter. Each deliverable has the ability to be tracked in clip and viewed at each stage of the undertaking in order to find costs incurred. It is of import to hold the ability to make stages or mileposts in a undertaking in order to assist to find if the undertaking is on path and within the planned budget. ( Scheid. 2010 ) If there are disagreements so they should be investigated and redresss found rapidly so as to non detain any stage of the undertaking. And last. run intoing the mileposts set within the overall program helps to make motive of all stakeholders to go on the great work on the undertaking.

As was stated antecedently. the cardinal standards sing the fiscal deliverable for the torch relay is to make $ 2. 250. 000 net income from the event. One of the most effectual agencies to acknowledging and recognizing this mark is by making mileposts along the attempts of raising this sum. Making mileposts at peculiar clip spans along the 15 month undertaking enterprise will assist the Children’s Miracle Network know if their fiscal outlooks are on path.

The 2nd country of deliverables is possibly the most hard to mensurate because of the intangible nature of selling. It is of import to observe that selling programs need to be correlated closely with schemes. messages. and tactics that are carefully integrated into societal circles to optimise the trade name continuum of consciousness. apprehension. credence. test. and eventual stakeholder trueness. ( Van Dyke. 2012 ) Responsiveness to selling plans can be tracked through website traffic. the figure of calls into your firm’s patchboard. event attending. the volume of people subscribing up to have information or publications. engagement in voluntary plans. and so on. Numbers refering to each country of the torch relay can be compared to old old ages to measure the overall response.

And the 3rd country of deliverable for the torch relay is the database and relationship extension. This is on some degree the simplest agencies in which to mensurate a deliverable which will be by comparing old year’s database points to the present database. Timeline and Cost

In order to make the cost and timeline of the relay I will foremost specify all sections that will necessitate to be established within the construction of the torch relay. The sections will dwell of development. finance. selling and public dealingss. logistic dealingss. production. and human resources. Each department’s duty is defined in Table 3. Table 3 Department Duty

Development: Raise financess for organisation and manage sponsorship dealingss Finance: Accounting and Controller
Selling and Public Relations: Cultivation of dealingss and making the Image of the relay Logistic Relations: Management of Torch Relay path

Production: Management of all events happening along the Torch path Human Resources: Forces and administrative maps including compensation. preparation. enlisting. and disciplinary processs

The cost of the torch relay will be planned harmonizing to event industry criterions refering to one-year events. It is a common pattern for one-year events to utilize a per centum of net incomes made from a old year’s event combined with a planned per centum of the present event. ( Greenbach. 2012 ) The per centum criterions are 20 % of the old year’s event plus 20 % of the present event. The entire budget harmonizing to these criterions will be $ 900. 000. Each department’s cost will be planned harmonizing to my ain personal experience with industry criterions. Each departmental budget will be allotted from the $ 900. 000 budget and can be seen in Table 4. Table 4Torch Relay Budget

DepartmentAmountBudget Percentage

Development $ 180. 000. 00 20 %
Finance $ 90. 000. 00 10 %
Selling and Public Relations $ 180. 000. 00 20 %
Logisticss Relations $ 270. 000. 00 30 %
Human Resources $ 90. 000. 00 10 %
Contingency* $ 90. 000. 00 10 %
*Monies set aside for unanticipated. exigency. or incident disbursal

The timeline for the torch relay will besides follow event industry criterions with the exclusion that most major events begin their planning 12 months prior to the event whereas this timeline will be after for a 15 month timeline and can be seen in Table 5. Table 5 Torch Relay Timeline

Timeline: Torch Relay
Event Date: October 25-27. 2013

July 23. 2012
A. Establish Departments
B. Establish Goals and Deliverables per Department
C. Establish Bidding Procedure

August 20. 2012
I. Development Department
1. Sponsorship Relations Established and Maintained
2. Fund-raising Developed and In Motion

II. Financial Department
1. Fundss Allocation Process Defined and Begun
2. Relationss and procedures with patrons. in-kind. sellers. etc. established
3. Accountant to formalise hazard appraisal and coverage
a. Impermanent coverage assigned to event

III. Selling and Public Relations
1. Make overall program
2. Coordinate sponsorships. media spouses. and all understandings
3. Coordinate media coverage program for public dealingss
4. Establish dealingss with figure caputs to be involved in event

IV. Logisticss
1. Route Management coordination set up squad leaders and co-ordinate program
2. Accommodations coordination Begins and set up sponsorship demands in conformity with development
3. Communications program developed and set up sponsorship demands in conformity with development
4. Transportation system coordinates overall program and set up sponsorship demands in conformity with development January 21. 2013

II. Financial Department
1. Allotment of financess defined and continually transferred harmonizing to overall program
2. Formal procedures and allotments established between patrons. in sort. etc. and runnding through terminal of event
3. Risk appraisal and coverage in topographic point

Timeline continuedIV. Logistics Department
1. Route Management coordination of overall path established
a. Will get down procedure of allowing and undertaking
V. Production Department
1. Menachem begins working on gap and shutting ceremonials with development. logistics. and finance
2. Establishes sponsorship. in sort. and vendor dealingss with development and logistics February 18. 2013I. Development Department
1. Major sponsorships and in sort established
2. Continue working on fund-raising and sponsorships for single sections March 18. 2013

III. Selling and Public Relations Department
1. Major media patrons announced
2. Imperativeness conferences coordinated across major path countries April 22. 2013All Departments have major elements defined and contracted July 1. 2013V. Production Department
1. Evaluates route demands and meets with local entities along path to see proper presentation September 23. 2013All Departments have all elements defined and contracted
I. Development Department
1. Time is spent all right tuning how and when patrons will be represented along path.

II. Financial Department
1. Allotment of financess defined and continually transferred harmonizing to overall program
III. Selling and Public Relations Department
1. Chosen and contacted all smugglers for torch relay
2. Coordinated al media. in sort. and understandings that must be met along the path

IV. Logistics Department
1. Path Confirmed and all licenses finalized
2. Accomodations confirmed and all contracts finalized
3. Communications confirmed and all entities structured
4. Transportation system agreements confirmed and contracts finalized
V. Production Department
1. All events planned and contracted
2. All forces contracted
3. All licenses finalized

October 25. 2013Torch Relay BEGINS
October 27. 2013Torch Relay Closing Ceremony
October 28. 2013All Departments Begin Finalizing Histories
November 18. 2013Certain Departments near all agreements. contract. understandings

I. Development Department
III. Selling and Public Relations Department
V. Production Department
December 23. 2013All Departments near all agreements. contract. understandings
II. Financial Department
IV. Logistics Department

Mentions

Average Temperatures for Atlanta. ( 2011 ) . rssWeather. [ Online station ] . Retrieved July 18. 2012. from hypertext transfer protocol: //www. rssweather. com/climate/Georgia/Atlanta/ Scheid. J. ( 2010. April 20 ) . Specifying Project Management Deliverables. Bright Hub PM. [ Online station ] . Retrieved July 19. 2012. from hypertext transfer protocol: //www. brighthubpm. com/risk-management/69108-defining-project-management-deliverables/ Fundraising. ( 2012 ) . ESC New England. [ Online station ] . Retrieved July 19. 2012. from hypertext transfer protocol: //escne. org/Services/List-of-Services/Fundraising. aspx About The Torch Relay. ( 2012 ) . Torch Relay Milestones for Miracles. [ Online station ] . Retrieved July 19. 2012. from hypertext transfer protocol: //www. torch-relay. org/faf/home/ccp. asp? ievent=1008602 & A ; ccp=71745 State and County Quick Facts. ( 2012 ) . United States Census Bureau. [ Online station ] . Retrieved July 20. 2012. from